Fairway Market Offering Non-GMO Murray’s Chicken


Fairway Market announced today that its 14 area stores (including Paramus) will be the first to offer Murray’s Chicken bearing the “Non-GMO Project Verified” seal. This seal lets consumers know which Murray’s Chicken products have certified by the Non-GMO Project Verified, a non-profit centered around Non-GMO interests for consumers. The chickens feed on non-GMO corn and soybeans, which are regularly tested.

“Fairway offers a large variety of non-GMO items so we are very pleased to add Murray’s Non-GMO chickens to our selection,” said Herb Ruetsch, CEO of Fairway Market. “Customers will now have a great choice for a non-GMO chicken at an affordable price.”

“We are reaching a tipping point in consumer habits and behaviors as it pertains to GMOs in their food,” says Steve Gold, Vice President Sales and Marketing of Murray’s Chicken. “Murray’s receives dozens of requests from customers each week asking for non-GMO chickens. We are delighted to show them ‘we heard you’ with our Non-GMO Project Verified line of chicken. Many consumers are very price sensitive when it comes to buying organic food for its non-GMO attributes. Murray’s is breaking that barrier by offering ‘better-for-you’ non-GMO chicken without the organic price tag.”


For more info read about it on Fairway Market’s blog.

Fairway Market 30 East Ridgewood Ave, Paramus, NJ Website


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