A new dessert and coffee concept has debuted in downtown Englewood.

Velvet Crush, a new venture from the team behind Sweet Kneads by Ridhima (Livingston), has opened at 14 Engle Street—taking over the former Crush Cookie Bar space.

The concept is being described as a cozy late-night bakery and café focused on warm cookies, specialty coffee drinks, and “good energy.”

Social media promotes velvet soft lattes, fresh-baked cookies, and a menu built around indulgent desserts and café-style offerings.

Sweet Kneads by Ridhima, based in Livingston, has built a following for its cookies, cakes, coffee drinks, and vegan and gluten-free options.

Velvet Crush expands on that formula with a more dessert-and-coffee focused concept designed for downtown Englewood.

The branding leans playful and modern, with the team describing the upcoming spot as “your new little obsession.”

It’s currently open seven days a week.

Velvet Crush
14 Engle Street
Englewood, NJ
Website

[photo source: Sweet Kneads by Ridhima]