Lidl US will open a new grocery store at 150 River Street, Hackensack, NJ on Friday, July 25, marking the chain’s latest expansion in the region.

Doors will open early that morning, with a ribbon-cutting ceremony scheduled for 7:40 a.m. After opening day, the store’s regular hours will be 8 a.m. to 9 p.m. daily.

Lidl stores are known for their selection of private label products, international imports, and name-brand groceries. The Hackensack location will feature fresh baked goods throughout the day, a curated product selection, and Lidl’s “Midl of Lidl” aisle offering rotating limited-time deals.

The store will also include Lidl’s house brands, such as Butcher’s Specialty meats, Bon Gelati ice cream bars, and Lidl Preferred Selection items like imported Parmigiano Reggiano, frozen tiramisu, and chilled pastas from Italy.

Lidl is promoting several new items for the launch, including its 49-cent butter croissant, Turkish-inspired Angel Hair Chocolate, and two limited-time baked goods: a cinnamon raisin NY-style bagel and a banana nut muffin.

More information, weekly deals, and product announcements are available at their website and app.

Lidl
150 River Street
Hackensack, NJ
Website

[photo source: Lidl]